Wednesday, June 29, 2011

Friday, June 24, 2011

Lauren & Kyle Officially Split! :-(

According to Us Weekly, Lauren Conrad and Kyle Howard are officially dunzo... :-( Lauren and Kyle tried their best to keep details of their relationship out of the press over the course of their three-year relationship, even though she was still filming The Hills when they met back in 2008.
In the break-up, Lauren & Kyle appearantly came to a mutual decision to part and go their separate ways, while stressing that no third parties were involved in the dis.
It was only just about five months ago that rumors were swirling about a possible engagement between Lauren & Kyle, but Lauren's shut down the rumor and said it was "completely false".
She's gone from reality star, to best-selling author, and now designer of her fashion collections including her newest, Paper Crown. Kyle was by her side through it all, and now it seems Lauren's planning to navigate through the next chaper in her career as a single lady. Lauren's moving on from the breakup by spending time with family — she attended her brother's high school graduation yesterday — and diving into fun books like Tina Fey's Bossypants. It's really sad news that they've called it quits! They seemed like such a low-key and drama-free couple, it was nice to see a Hollywood couple in the spotlight like that! What do you think about them breaking up?

Forbes Lifestyle: Meet Lauren Conrad! (Part 1)

For the next four months, Lauren will take Forbes Lifestyle online readers on an exploration of the fashion business, inner workings of a celebrity web site, the publishing industry and she will share her knowledge by giving you tips about beauty and style! I'm very excited about this project, can't wait to see what Lauren's life is really like as an entrepeneur! Read her first post below:

MEET LAUREN CONRAD

"When a portion of your life is highlighted in the media, people have difficulty seeing the rest. In my case, becoming a designer wasn’t always the central focus of Laguna Beach and The Hills but it’s been my lifelong dream.
Many of you are probably wondering why you should take a person like me seriously as an entrepreneur. For me, it’s pretty clear: I run two clothing lines, two web sites and a book franchise on top of directly managing my brand and endorsement deals. I’ve made a career out of allowing cameras to capture my personal life but that doesn’t make me “just another reality star” looking to start a clothing line. People often forget that I am a person who was documented for more than six years while pursuing a dream to make it in the fashion industry. The friends, the drama, the adventures, unfolded around that.


Sharing my life publicly has given me the opportunity to pursue my ambitions while providing brand recognition, consumer trust and personal resonance. But a successful enterprise can’t just run on fame. Like any businesswoman, I think about long-term business plans, social media, brand strategy and how best to connect with my fans. Though I’m in the early stages of being a fashion entrepreneur, I’ve quickly learned a thing or two about staying true to my brand, creating my own path and turning setbacks into windows of opportunity.

Protect Your Brand
Understanding and safeguarding your brand is invaluable. My situation is unusual because I am my brand and every decision I make affects it. Case in point: When I first started working with Kohl’s I knew was teaming up with a well-oiled machine—Kohl’s knows their customer and they know what she likes. Because of this, I was designing a clothing line within certain parameters, stifling the creative process. It became frustrating.

For example, I like to wear a lot of chiffon, which is a sheer, lightweight fabric. I wanted to design a couple of chiffon blouses, but Kohl’s research said that customers wouldn’t buy a see-through top. We had the option to line the top with a non-transparent fabric, but that would have increased costs and gone over the target price point. Instead of accepting that the customer might not understand how to wear the piece, we decided we would educate her. We made tags with styling tips that read, “I love lightweight tops. I layer mine over a camisole and pair it with jeans.” Our solution ensured the clothing would perform well in stores while staying congruent with my brand. I asked Kohl’s to trust my knowledge about my fans and they were ultimately open to hearing my point of view. Their emphasis on collaboration has made for a great, healthy partnership.

When it comes to brand integrity, I’ve also learned that you don’t have to take advantage of every opportunity that presents itself. Be selective. If I decided tomorrow that I wanted to become a singer simply because I could, it wouldn’t make any sense and people would have trouble supporting it. Be honest with yourself and stay true to your interests—your fans will follow and will respect you for sticking to your guns.

Stay Connected
Staying in touch with my fans, the people whom my businesses cater to, is integral to what I do. I like to use social media as a way of reaching out and maintaining relationships. Whether it’s a Twitpic of a dinner I’ve made (yes, I do cook!) or a blog about affordable ways to decorate your apartment, I share my ever-growing list of interests online.

After recognizing the power of social media, I launched two websites just a few months ago: LaurenConrad.com and TheBeautyDepartment.com. LaurenConrad.com is a fully functioning social networking community where people can create their own profile pages, participate in the forums, make friends with like-minded tastemakers and stay up-to-date on my musings with my daily blog. It’s a place where I can directly connect with my fans and reach out to a formerly scattered online audience (spread across Facebook, Twitter, etc.) in just one place. Connectivity is keyeverything I post on my website is syndicated to Facebook and Twitter and vice versa.

Create Your Own Opportunity
I have been fortunate enough to spend time speaking to thousands of my fans through book tours and personal appearances. Here, I get the chance to meet the young ladies who purchase pieces from my clothing line with their hard-earned paychecks and ask for my books for Christmas. It is during these encounters that they ask: “Where did you get that nail polish?” or “What size curling iron do you use?” After being barraged by so many of these fashion and beauty questions, it made sense to develop TheBeautyDepartment.com and build out LaurenConrad.com to serve as a communication platform.

Through these sites, I am able to present potential business partners with web analytics that show what my fans are interested in and how we could potentially channel that momentum into successful products and partnerships. Web data is valuable and one of the most important lessons I’ve learned recently is that information is a passport to success.

Transform Setbacks
When I was told that MTV would not be moving forward with a show surrounding the development of my clothing line, Paper Crown, I was disappointed. MTV said the show wasn’t the right fit for their audience and in retrospect, I realize all of the pieces didn’t fit together as nicely as I had hoped. Due to the nature of the fashion industry, most people were reluctant to allow cameras into their work place and many thought the show cheapened the brand because of the stigma attached to reality shows. I was also concerned that what might be entertaining on television may not be perceived as good business sense.

When it was decided we would not be moving forward with the project, we were faced with the challenge of providing our own publicity for Paper Crown in a short amount of time. We got the word out through various social media channels, in addition to a cover we booked with Lucky Magazine, which featured Paper Crown pieces for the cover shot. Sales for our first season were beyond our expectations and we landed an account with Nordstrom. Even though the TV show failed to materialize, we were able to transform the setback into a marketing success and an opportunity to establish credibility.

Being a young businesswoman is a challenge, especially when you’re an alumna of the vacuous world of reality fantasy. I am proud of the fact that I have parlayed what could have been a fleeting reality career into viable business ventures. Over the next few months, I look forward to sharing my experiences and discoveries with you from the perspective of a young, modern entrepreneur."
You can sign up here to ask Lauren a question or leave her a comment!

Tuesday, June 21, 2011

Lauren Conrad To Write For Forbes Lifestyle

Very exciting news! I can't wait to hear all about Lauren's life as she will open up about her career! Read below:
Jane Lee, Forbes Magazine:

Lauren Conrad is a rare breed of reality celebrity. She doesn’t sing, she doesn’t dance, she doesn’t throw her curves in our face or bowl us over with a splashy personality. So how do you explain the screaming crowds, endless magazine covers and 1.8 million Twitter followers? Simple. She seems like one of us—almost.

We’ve watched the 25-year-old All-American beauty break up with cheating boyfriends and navigate the travails of high school on her hometown stage of MTV’s Laguna Beach. Then we followed Lauren to L.A., top down on the BMW convertible with Natasha Bedingfield blaring, to accompany her through internships, college heartbreak and best-friend drama in The Hills. Now, she’s set her sights on the business world and Forbes Lifestyle has invited her to document the journey.

When I got on the phone with Lauren a few weeks ago, she talked to me while weaving through L.A. traffic on her way to a photo shoot—not a suggested practice but a reality of the day-to-day demands of running two fashion lines, two websites and a successful novel series (L.A. Candy was a New York Times bestseller). Just the night before, she had turned in the manuscript for her fifth novel before making a fresh-faced appearance on Chelsea Lately. Not bad for a 36-hour stretch.

Lauren’s jump from celebrity to entrepreneur puts her on the same trajectory as many a bright-eyed instant cover girl, but whether she can channel her persona into an enduring commercial tour de force remains to be seen. All considered, she’s off to a good start. LC Lauren Conrad, an exclusive women’s apparel line for Kohl’s, has burgeoned from placement in 300 stores to 1,000 in one year. Specialty clothing line Paper Crown, set to debut this summer, has already been courted by the likes of Fred Segal, Blue Planet and Nordstrom.

Starting Thursday, follow Lauren as she takes us on a four-month exploration of the fashion business, inner workings of a celebrity web site, the publishing industry and watch for beauty/style tips from the powerbroker herself.

But first, a message from Lauren.


-Credits at Forbes Lifestyle

Friday, June 17, 2011

Lauren Conrad Out & About in West Hollywood


Lauren was spotted out shopping in West Hollywood yesterday afternoon (June 16) wearing a grey scoopneck top with '70s-inspired flare jeans. I love her signature ballerina bun and her classic Chanel handbag!


-Credits at Gossip Center

Sunday, June 12, 2011

Lauren Answers Fan Questions! (Lucky Magazine Tumblr)

http://luckymag.tumblr.com


Lauren Conrad was Lucky Magazine's guest editor on Tumblr this week. She posted pictures and a video, and she also answered many questions from us fans! Below are all the questions she answered this week:


LCdaily asked: Were you nervous to first put paper crown out there into the world
knowing it was a self funded project?

Yes, very! When you venture out on your own with a project like this there is no one else to point a finger at if it doesn’t perform. That being said, I have really enjoyed the freedom it has allowed me in making both business and creative decisions. When it comes down to it, this is really a passion project. I’m able to do something I love with people I love and I feel so fortunate. If people respond to the line that’s just icing on the cake.


Anonymous asked: What is your favorite casual look for a sunny summer day?
Warm sunny days are my favorite to dress for. I usually opt for something flowy, whether it be a summer dress or a light weight blouse. I am also a fan of cut off denim shorts. Not too short or too tight, just cute and comfortable.

Anonymous asked: What is it like to be considered a role model to some many young girls out there?
Both nerve wracking and flattering. It is such a compliment to be told that you are looked up to, but with that comes responsibility. I have always lived my life the way I wanted and tried not to let others affect my decisions. That said, I do try to be aware of how my choices effect other people. I think it’s all about finding a balance.

Anonymous asked: You have a great figure. Are you a keen healthy eater and exercise girl?
Well thank you! Like any girl I have to work to stay healthy. As I become more and more busy a lot more of my health depends on my diet.I used to be able to eat whatever I wanted (within reason) because I was working out almost everyday. These days that just isn’t a reality for me. Some days I just can’t make it to the gym or find the time to go for a hike. Because of this I have really taken an interest in the food I put into my body. I read books and research the things that I should and should not be eating (there is some scary stuff out there!)So I try my best to eat clean avoiding processed foods or foods with ingredients that I can’t pronounce. I have also grown to love cooking which helps. I buy organic and know exactly what is going into my meals.

Anonymous asked: what's the funniest moment you had with a best friend that makes you laugh just thinking about it?
I had a few candles lit in my room one day when something on my table caught on fire. All of a sudden there were flames in the middle of my room. I yelled for my roommate and we didn’t know what to do so we just started running around screaming. Then I ran to get a towel and wet it to put out the flames. At the same time Maura, my roommate ran to get a pitcher of water. I quickly smothered the fire and just after I had put it out, Maura came running in an threw water all over my room. Luckily nothing was damaged and we laughed for so long afterwards.


gingermax asked: What are your favorite nail polishes for summer?
Last summer was all about brights, but this summer I am gravitating towards muted colors. I am loving colors like soft pinks, mint greens and pale blues. So pretty!


Anonymous asked: How do you decide when to take a fashion risk and when to play it safe?
To be honest I take most of my fashion risks when I know people won’t take note. A night out bar hopping with your girls (dive bars, not clubs) is a perfect night to test drive a new look. On the carpet I tend to play it safe most of the time. The press can be brutal but your friends are much kinder.

Anonymous asked: You said that you like to read/research food & good recipes, what are some good resources to look at?
I get most of my recipes online. One of my favorite sites is www.allrecipes.com. I love any site that has comments and reviews. Others who have already attempted the dish can give you tips or suggestions on what to change. 

Anonymous asked: What's the best piece of advice youve ever been given?
My father told me that if you do something you love then you’ll never work a day in your life.

Anonymous asked: What is your advice for young aspiring business women?
My advice is to get as much experience in the industry as possible. Whatever field you are interested in, take every opportunity you can to learn. School is great to teach you fundamentals, but there are limitations to what you can learn from a text book. Internships don’t usually come with a paycheck, but the experience is priceless.

Anonymous asked: What is the sweetest thing a fan has done when they met you? xo
I have so many wonderful stories of amazing things people have done for me. One that stands out is a young lady who has come to multiple signings and makes me these beautiful boxes that hold photos.

josiecovello asked: What is your favorite hair style?
My favorite way to wear my hair is down in loose curls. It’s low maintenance and appropriate for most occasions. See www.thebeautydepartment.com for a tutorial on how I do my everyday curl.

andtheawardgoesto asked: What are three things a girl should have in her wardrobe?
1- A basic black pump
2- A well fitting Little Black Dress
3- A perfect pair of jeans

amusemi asked: Hi Lauren! What are your top 5 staples for the summer?
1- Missoni Bikinis
2- White Camisole Top
3- Cutoff Jean Shorts
4- Striped Sweater
5- Paper Crown Floral Dress

plovesyouu asked: What is your favorite part about your job?
My favorite thing about my jobs is I get to see my thoughts and ideas develop into something tangible. Whether it is a silk dress or a hard cover book. I have the opportunity to dream something up one day and see someone walking down the street wearing it another. It really is a gratifying feeling.

somuchmusicwoundedme asked: When it comes to skincare during the summer, what do you do to keep your skin healthy?
Nothing too crazy. I wear sunscreen under my make up year round, but I am definitely a bit more cautious during long summer days. I also make a point to moisturize more.

Anonymous asked: What is your best personal style advice?
Don’t let trends dictate what you buy. Cater them to your personal style. It’s important to be an individual and look good while doing it. Put your own twist on trends and don’t be afraid to skip the ones that simply aren’t for you.

cllaireee asked: What's your favorite trend of this season?
My favorite trend right now is this romantic 70’s vibe. Belled denim over chunky heels makes legs look a mile long and I love all the soft pretty blouses. The vintage florals and pretty color palettes are taking over my summer wardrobe.

Anonymous asked: I love your style! Who are your favorite shoe designers?
Thanks! I would say most of my shoes are Christian Louboutin, Miu Miu, or YSL. I prefer a higher heel with a hidden platform for comfort and all three have mastered it. When I am looking for a deal on cute shoes I look to Topshop or Aldo.


Anonymous asked: What's the best vacation you've ever been on?
My favorite vacation I have ever been on was to Bali in Indonesia. I went for two weeks and stayed in lots of different places there. It was such a different type of trip for me. I saw things I had never seen before and did things I had never done. I really felt like I was being exposed to something new. It was so beautiful and peaceful. I can’t wait to go back.


Anonymous asked: Where do you see yourself in 10 years?
Happy :-) I stopped trying to predict what would happen next a while ago, but my hope is that I will be loved and doing something that makes me happy.


"The day has finally come that I must go (tear)…I’ve had blast this past week working as the Lucky tumblr guest editor and it’s all thanks to you! You guys have been great and I absolutely loved reading through all of your questions and comments. I hope you enjoyed all of fun stuff I shared with you here. If one week was not enough, you should check out my website, LaurenConrad.com , where you will find my daily blogs along with a fashion-forward community and forum.XO Lauren
Thanks again for all of your great questions and thank you to everyone at Lucky Magazine  for giving me this cool opportunity to guest edit this week!
XO Lauren"

Thursday, June 09, 2011

Book Club Update!

Lauren will post the first discussion questions for her book club's first read Bossypants by Tina Fey on her website, http://laurenconrad.com, today, June 9th. It will cover everything up to page 131, so keep checking her website! If you want to join the book club just sign up or login to Lauren's website! Happy reading!

Wednesday, June 08, 2011

Catching Up With Lauren Conrad! (Favorite Sushi, Beauty Salon & Neighbourhood!)

Lauren Conrad has SoCal written all over her . . . but more beach bunny than Hollywood party girl. From her famous braids to her at-ease style, she exudes a sweet confidence that has helped put her on the map.
But these days, the LA gal is far from her reality show drama and now designing a clothing collection, Paper Crown, that LA fashionistas will love. "I wanted it to have an overall chic look that felt effortless," Lauren told me. "Both the fabrics and colors are soft and pretty. Comfort plays a big role in my own wardrobe and I wanted that to translate into this collection." You can pick up her designs at some of these hot LA retailers: Ron Herman, Chelsea Brentwood, Magenta in Koreatown, Sienna Brown in Newport Beach, and A.sweeT.


PSLA: When you’re not working, where do you like to eat and what do you recommend from each place?
LC: My kitchen! When I am not too busy, I love to cook. It's my favorite place to eat in LA. If I want to go out to dinner for the night I usually go for sushi.
Katsuya (6300 Hollywood Blvd., 323-871-8777) is always amazing. Their baked crab hand roll in soy paper is my favorite thing on the menu and their watermelon mojitos are delicious. For more traditional sushi I just tried Sugar Fish (11640 W. San Vicente Blvd., 310 820-4477; 600 W. 7th St., Ste. 150, 213 627-3000; 1345 2nd St., Santa Monica, 310-393-3338) for the first time and it was wonderful. The fish there is so fresh and I suggest any of their sashimi.


PSLA: There are so many cool neighborhoods in LA but which is your favorite?
LC: It depends what I'm doing but, I think my favorite neighborhood in all of LA is West Hollywood. There are lots of great shops, restaurants, and bars in that area.

To find out where Lauren shops and gets her beauty on, read more.


PSLA: Where are a few places every LA gal should go to get pampered?
LC: I love
Kate Somerville (8428 Melrose Pl., Ste. C, West Hollywood, 323-655-7546). I get a few different treatments there — facials, laser treatments, body wraps. Everyone there is so wonderful and the decor is amazing.


PSLA: In your opinion, which are LA’s most standout boutiques and what makes them so cool?
LC: To be honest, most of my shopping these days is done online. When I do venture out to boutiques it is normally to
Intermix (110 Robertson Blvd., 310-860-0113), Planet Blue (3835 Cross Creek Rd., Malibu, 310-317-9975), or Bleu (454 S. La Brea Ave., 323-939-2228). They all have a great selection of brands and friendly service.


-Credits at PopSugar L.A.!

Lauren Backstage at Chelsea Lately!


Lauren backstage at Chelsea Lately, June 6th! She posted this on http://luckymag.tumblr.com/, where she is guest editing this week! 
"I took this picture last night right before I filmed Chelsea Lately! I wore a dress from my Paper Crown Holiday line, TopShop shoes, and I debuted my new surfer-inspired hair color! XO Lauren"

Lauren Conrad on Chelsea Lately!

CHELSEA LATELY, JUNE 6TH
-Credits at eonline.com

Love the whole outfit, she looks absolutely stunning! Her dress is from her Paper Crown Holiday line and she is wearing TopShop shoes. The interview was very funny, so enjoy!
If this video is not available in your country, try to watch it here!

Lauren Conrad Is Among Glamour‘s Top Sellers!




Glamour is having an unusually slow year, WWD is reporting. Apparently, we ladies just aren’t grabbing the Condé glossy off of newsstands as frequently as we used to. Editor-in-Chief Cindi Lieve told WWD that her and her editorial team are “1,000 percent focused on it.” They even had a big off-site meeting to try to “wrap their heads around it.”
Their conclusion? It’s all about the cover–and not the headlines–because women only spend an average of 1.7 seconds looking at magazine covers and that is not enough time to read headlines. Their focus is on the cover stars, and, so far, reality TV stars = newsstand sales. Lauren Conrad‘s May 2010 cover was their biggest selling of the year and Kim Kardashian is the best seller of 2011 so far.

However, Lieve believes Glamour‘s upcoming July issue, for which Blake Lively graces the cover, might even outsell the Kardashian. “I have hopes that Blake Lively’s nude picture scandal will put her over the edge. Just kidding, Blake.” Of course, Lieve is probably right and not kidding at all.
This trend of tabloid fodder selling magazines is not unique to Glamour and is just another example of how much the magazine industry has changed since models graced their covers and the only relevant reality TV show was The Real World, whose cast members would fall back into anonymity when their seasons ended, not date famous athletes or launch clothing lines. For whatever reason, people are now more interested in reading about people who are essentially famous for doing nothing. Lieve recognizes this change, saying, “If you look at what works for us, it’s not the same stuff that used to work for us.”

As Reese Witherspoon commented at last night’s MTV Movie Awards, in what sounded like not-so-subtle dig to Lively herself, “If you took naked pictures of yourself on your cell phone, you hide your face, people! Hide your face!” Witherspoon seemed to be suggesting that people can attain her MTV Generation Award-warranting level of success without being the subject of scandal. This may be true, but that’s not to say scandal doesn’t sell magazines.
          -Credits at Fashionista

Pre-Order The Fame Game!

Lauren Conrad's new novel, The Fame Game, will be released April 3, 2012!

"The new series about life in the spotlight by television star, designer, and #1 New York Times bestselling author of L.A. Candy, Lauren Conrad. And this time there's nothing sweet about it.
Madison Parker made a name for herself as best frenemy of nice-girl-next-door-turned-reality-celeb Jane Roberts in the L.A. Candy books. Now she's ready for her turn in the spotlight and she'll stop at nothing to get it. But with backstabbing friends and family, relentless paparazzi, and tabloid scandals she can't control, Madison is going to have her work cut out for her. Plus, there's a new nice girl in town -- Carmen Price, the daughter of Hollywood royalty -- who's a lot more experienced than Jane was at playing the fame game . . .
Filled with characters both familiar and new, Lauren Conrad's new series about life in front of the camera dishes Hollywood gossip and drama at every turn."
 Pre-order The Fame Game here!

Saturday, June 04, 2011

Guest Editing Lucky Magazine's Tumblr!


 
 Next week, Lauren Conrad will be guest editing Lucky Magazine's Tumblr! Be sure to ask her some questions about anything—her new blog and online community, LaurenConrad.com, her beauty site, Paper Crown or anything else that comes to mind.
Lauren will be there posting and answering your questions June 6-10th!

Check out Lucky Magazine's Tumblr page: http://luckymag.tumblr.com!

Friday, June 03, 2011

Lauren on Paper Crown & Her Canceled MTV Show: A Blessing in Disguise!

Lauren Conrad’s new line Paper Crown might not have the publicity of an MTV reality show behind it, but it’s still chugging right along.
In fact, Conrad, who is on the cover of Lucky‘s July issue in a complete look from her new label, told the mag that she’s even glad her reality show was dropped. “It’s easier to launch the line without MTV,” she says. “A lot of people in fashion don’t want to be linked with anything that has to do with reality TV. Showrooms were turning us down.” Plus, she concedes her life isn’t exactly MTV fodder anymore. “There weren’t any scenes of me getting drunk or fighting, so what’s the point?” she told the mag.
Conrad seems bent on proving herself in the fashion world. She quietly showed her fall collection to buyers along with hundreds of other labels at Coterie this past February in a small booth with only her best friend and business partner in tow. She’s continuing to follow the fashion calendar, and will release her second collection for holiday.
“I kept fall very streamlined, and with the second season was able to introduce more novelty fabrications, trims and details,” Conrad told us. “We added a lot of texture and pretty details with velvets, laces, crinkle chiffon, petersham ribbons, custom gold buttons, etc.,–the lace pieces and rich floral print are really elegant and feminine, while the mini dresses and skirts are more flirty and youthful.”
She likes her holiday frocks so much she confessed she’s been stealing samples to wear to events.
“It’s exciting, because our first season was well received by both retailers and the public, and we are gearing up to promote the first deliveries to stores this summer,” she said. “Now a few seasons in, I am simply thrilled with the progression of the line.”
As with her first collection, there are many pieces to covet from holiday–mostly the simpler basics and especially a high waist maxi skirt with a big bow at the waist. She’s not the only Hills alum to put out a fashion line, but so far it seems she’s got the most promise.

Take a look at Paper Crown’s holiday collection!

-Credits at Fashionista

Lauren Conrad Puts Fashion Foot Forward!

-Credits at E! Entertainment

Behind The Scenes | Lucky Magazine Cover Shoot (Video)


-Credits at Lucky Magazine

Wednesday, June 01, 2011

Lucky Magazine: Win Lauren's Makeup!


 (The prize includes this peach blush, liquid liner, silky foundation, mascara and lipstick—all from Cover Girl.)

More Lucky Articles: 

Lauren Conrad's Amazing Hair, An Oral History

Whether she's channeling red carpet glamour or laid-back Cali cool, Lauren Conrad has hair that's always on point. Here, she takes a look back at some of her greatest hits.


"I think whether to go up or down is probably the biggest question. For me, it just depends on how much skin I'm showing on top. I usually don't wear anything strapless with my hair up, but this was an exception. It has a few pieces falling softly."

At the Emmy awards, September, 2008


"I normally don't wear my hair back too tightly because I have a thing about my ears. I almost never show my ears! I mean, there's nothing wrong with them, I just always hide them."

At her fashion line launch for Kohl's, October, 2009


"I do switch up my part; here it's on the side. If I am wearing my hair down, I usually just lightly curl it without product and it falls throughout the day."
At her book signing for Sweet Little Lies, February, 2010


"This is the only picture where I did my own hair. It's my bird's nest. It's the easiest hairstyle to do. You pull your hair back tight into a ponytail high on your head, tease the ponytail, and then wrap it around the base. It's pretty simple."

At My Studio nightclub, August, 2010


"When I had ombre hair it looked a lot darker when I wore it up—all the light pieces were tucked up into the bun. It's almost fading here, like the style itself, I guess. It's basically a grown-out ombre."

At VH1's Save the Music Foundation gala, November, 2010


"I use a curling iron with a quarter-inch barrel—sometimes it varies depending on the length of my hair. I use Moroccanoil and a soy leave-in protein spray that I spritz on daily like hairspray."

At Cover Girl's 50th anniversary party, January, 2011

-Credits at Lucky Magazine

Lauren Conrad's Summer Style Essentials

Lucky went behind the scenes at Lauren Conrad's cover shoot to find out what keeps the quintessential L.A. girl looking so gloriously sun-kissed and Califorina chic. From her must-have hair-prep product to versatile everyday basics (cutoff denim shorts, pretty white camisole), the former reality star and current Paper Crown designer spilled her secrets. Best of all, other than a splurge-worthy Missoni bikini, none of her picks will bust your budget.


Missoni bikini: "I love the way Missoni bikinis fit. They are definitely a favorite." 

For a stripy Missoni suit similar to Lauren's, try this option. 

LC Lauren Conrad for Kohl's shoes: "I love this platform from my Kohl's line. It is the perfect shoe to wear with a '70s flare jean." 

Kohl's carries six summery shoes from Lauren's line.
White Camisole Top: "I love easy silk camis for layering in the summer. One like this can be dressed up or down." For a breezy white cami like Lauren's, try this.

Cutoff Denim Shorts: "While the fit changes throughout the years, denim cutoffs will always be summer staple for me. This year I prefer a looser fit with a slightly higher waist." For a similar look, try this pair of comfy cutoffs.

Striped sweater: "I wear sweaters year-round, and when the weather gets warmer, I opt for an open knit like this one. I also like the nautical feel of the navy and white stripe." Get a similar cropped sweater here.

Paper Crown floral dress: "This is one of my favorite dresses in the Paper Crown line. I love the way it moves." Get it (available in July) at a store near you.

Nars Body Glow: "This gives your skin a beautiful sheen. I apply it to my legs before venturing out in a mini." 

Moroccan Oil: "I work this through the ends of my hair before blowdrying. It smoothes my hair without weighing it down." 

Josie Maran Protect 40+ SPF: "I wear this under my makeup to protect my skin." 

RGB nailpolish in Punch: "I love this pretty pink for summer." 

Rosebud Perfume Co. Strawberry Lip Balm: " I always carry flavored balms in my bag. I prefer them over a sticky gloss, especially in the summer time." 
-Credits at Lucky Magazine